Search Results

• Article

  Optimization of digital marketing strategy through e-commerce is increasing SME sales Batik Cikadu, Tanjung Lesung, Pandeglang

  Prita Prasetya, Winda Widyanti, Riska Rosdiana, Febrina Mahliza, Dian Primanita Oktasari

  30 Mar 2022 · DOI: 10.55942/pssj.v2i3.174

  1065 Views

  PDF
  Batik Cikadu Digital marketing E-commerce SME
• Article

  Consumer engagement dynamics: The role of social media marketing in building brand awareness and purchase intention among UMKM Bachiro

  Nur Fadilah Surabi, Nurul Hidayah, Julyia Fani, Kalam Mahardika, Yuliana Yuliana, Rahmawati Rahmawati

  10 Dec 2025 · DOI: 10.55942/pssj.v5i12.1076

  347 Views

  PDF
  Social Media Marketing Engagement Brand Awareness Purchase Intention MSME
• Article

  Do profitability and liquidity drive market valuations? A study based on Tobin Q in LQ45 Firms (Q1 2021 – Q3 2024)

  Aditya Wardana, Rolan Mart Sasongko, Hafidh Rifky Adiyatna, Ryan Setya Budi, Ida Ayu Fatmayuni

  18 Sep 2025 · DOI: 10.55942/pssj.v5i9.587

  761 Views

  PDF
  Tobin’s Q analysis financial performance corporate valuation firm value
• Article

  Business plan and financial feasibility study of “Prata Bubuhan” breakfast UMKM stall in Indragiri Hilir Regency

  Uya Asy Syuura Anandri

  24 Nov 2025 · DOI: 10.55942/pssj.v5i11.746

  396 Views

  PDF
  Business Plan Financial feasibility NPV IRR UMKM Small-scale food business
• Article

  Analysis of financial statements in small and medium enterprises based on SAK - ETAP

  Asep Suherman, Marsaulina P.L. Pasaribu

  28 Feb 2022 · DOI: 10.55942/pssj.v2i2.137

  243 Views

  PDF
  Financial Reports SMEs SAK-ETAP