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• Article

  Digital natives and deferred payments: A qualitative study of young consumers' e-commerce BNPL behaviors

  Syarifah Aliyah Fitrisam, Muhammad Isra Iradat, Rizkiani Iskandar, Ayu Putri Utami, Rika Febby Rhamadhani

  04 Sep 2025 · DOI: 10.55942/pssj.v5i9.575

  2826 Views

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  buy now pay later (BNPL) young consumers consumer behavior e-commerce
• Article

  Effectiveness of recommendation algorithms on impulsive buying in e-commerce platforms: A systematic literature review

  Nuriya Fadilah, Itaul Masarroh, Muhammad Alkirom Wildan

  17 Aug 2025 · DOI: 10.55942/pssj.v5i8.485

  2607 Views

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  recommendation algorithm impulsive buying e-commerce consumer behavior
• Article

  Strategic integration of human resource management and marketing in the digital business era: A systematic literature review

  Hadi Suriono, Surya Bakti

  30 Jun 2025 · DOI: 10.55942/pssj.v5i6.589

  612 Views

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  Digital Transformation Human Resource Management Digital Marketing Systematic Literature Review Strategic Alignment Organizational Agility Digital Capabilities
• Article 2026

  Design of a snack seasoning mixing machine for culinary partners

  Jesika Tri Agistina, Ainur Rofik, Moh. Setya Pandu, Agus Suistiawan

  04 Feb 2026 · DOI: 10.55942/pssj.v6i2.1555

  129 Views

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  mixer snacks design efficiency seasoning
• Article

  Applying Kotler’s 5A model to TikTok live: A systematic literature review

  Ryndian Gusty, Al-Adly Darniyus

  24 Jun 2025 · DOI: 10.55942/pssj.v5i6.398

  872 Views

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  Digital Marketing TikTok Live Skincare Social Media Marketing