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• Article 2026

  Visual representation of strength and masculinity in male supplement product packaging

  Hendri Hartono, Regyna Margaretha, Nur Sitha Afrilia

  13 Jan 2026 · DOI: 10.55942/pssj.v6i1.569

  196 Views

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  packaging design male supplement semiotic visual perception literature studies
• Article

  BTS’s ‘Spring Day’ through the lens of narrative paradigm and semiotics

  Decency Ananda Sylphania, Shafa Safira Najah, Anggun Nadia Fatimah

  18 Jul 2025 · DOI: 10.55942/pssj.v5i7.368

  768 Views

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  BTS Barthes Semiotics lyrics and video analysis narrative paradigm spring-day
• Article

  The relationships between psychological safety and work engagement among Generation Z employees in the Jabodetabek area

  Audry Carissa Dirk, Zamralita Zamralita, Reza Fahlevi

  30 Jul 2025 · DOI: 10.55942/pssj.v5i7.494

  1080 Views

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  psychological safety work engagement Generation Z employees
• Article

  Conceptualization of the Bangsa in Indonesian national song texts: A cognitive linguistic study

  Afid Andono

  09 Sep 2025 · DOI: 10.55942/pssj.v5i9.555

  372 Views

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  conceptual metaphor national song national ideology collective identity cognitive linguistics
• Article

  Transformation of Generation Z's consumption behavior in the digital ecosystem: A theoretical review of social media-based marketing strategies

  Riy Dewantoro, Sariani Sariani, Hadi Suriono

  30 May 2025 · DOI: 10.55942/pssj.v5i5.619

  2313 Views

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  Generation Z consumption behavior social media digital marketing impulsive buying financial literacy digital ecosystem